How We Work

Innovative, Christ-centred programmes inspiring hope

There is nothing dull or boring about SAT-7’s programmes.  Whatever type of programmes you can think of, SAT-7 viewers can find all of these on our channels.  But every programme, whether it is a drama, a game show, a situation comedy or a documentary, presents Christian values and points to Christ.  Our range of teaching programmes and church services on all our channels bring life and light to many in the region who are seeking truth or needing encouragement and help in their Christian walk.

Culturally sensitive

Our programmes are politically and culturally sensitive because 80% are made in the region by local Christians and the rest are chosen by them specifically with their own people in mind.  They understand the culture, the language and can speak meaningfully into the circumstances of people in the region because they themselves live there and have the same experiences.  That is why we don't sell airtime to other ministries so we can keep control of everything that goes on our channels and make sure of the quality and cultural relevance.

We are careful that none of our programmes ever attack another faith but rather we always seek to present the positive truth of Christianity.

A strategic ministry

SAT-7 uses two mainstream satellites to broadcast the programmes.  Using two separate satellite systems means we can reach the largest number of people across the region and the footprint spreads even into Europe.  Our broadcasts cover the western end of the 10-40 window – the area of the world with the fewest number of Christians or Christian workers, making SAT-7 so necessary and strategic.

While satellite TV remains such an effective medium in the region, technology is constantly changing with new ways of reaching people with the love of Christ.  SAT-7 is always looking at the best ways to reach our audience and has developed different ways to watch the programmes.  Internet access is not currently widespread throughout the region but where people can use it we want to provide programmes through this medium.  SAT-7 makes extensive use of YouTube where viewers can watch programmes and comment on them.  All of the channels have websites which offer live streaming of programmes.  Viewers can also contact us through Facebook and other social media.

Viewer impact

Many people want to respond to our programmes.  We continue to increase the number of live broadcasts which allow viewers to phone in with their comments, requests or questions and speak directly to the presenters.  These programmes are hugely popular.  But it is also important that they can speak to someone on the telephone to talk through their own situation or ask questions in a personal, more private way.  We work with a network of centres across the world that individuals can phone to talk with someone.  We recognise the importance of this follow-up and have partners on the ground in many countries of the region to make this possible.

No viewer ever has to pay to watch SAT-7.  We offer the service completely free of charge without advertising or sponsored programming.  Christians around the world support SAT-7 financially and, by doing so, provide it as a gift to the people of the Middle East and North Africa (learn more about how SAT-7 is funded).  Without SAT-7 many would not have access to the truth and love of the Christian message.  Many believers are isolated and rely on SAT-7 for Christian teaching, discipleship and fellowship.  You can give a gift of hope to the people of the Middle East by supporting SAT-7.

Whatever we do, it is all with the aim of bringing hope in Jesus Christ to the people of the Middle East and North Africa.

Listen to interview with SAT-7 founder Dr Terry Ascott 

viewer quotes

"I have Christian roots and it makes me really happy that I’m able to watch a Christian channel without any problem. So I’m tuning in and watching from early each morning in order to understand Christianity. What better way to spend your retirement could there be? Thank you so much. "

Retired teacher in Turkey

"Thank you SAT-7 for your concerns and taking the time to talk about our issues and to all who stand for our cause."

Viewer of 'Needle and Thread' episode which highlighted discrimination against Sudanese refugees in Egypt

""Dear brothers and sisters, I live in Azerbaijan and I am the only Christian where I live. I really like this channel and it encourages me so much. May God keep blessing you." "

SAT-7 TÜRK viewer

"I feel that the success of SAT‑7’s channels is the fruit of the prayers of the people who work for them, and that is how viewers are blessed. It is God’s plan to have this channel on air."

Mariam, a viewer in Egypt

"SAT-7 reaches our family in this desert to give us hope where there is none. Our kids know Jesus through you and the miracles he is doing... Through this small TV screen, you reach our heart, we hear the news of Heaven and you give us relief, we feel home where we don't feel it and know we have a Big family in Christ, caring and praying and working."

A family in Saudi Arabia

"Thank you for today's sermon by Dr Maher Samuel. We really need to hear these words; to change the reality with Jesus living in us and to live the life of victory over sins, the life of sanctification and to return to the Word of God.""

Viewer of live service from KDEC church, Cairo

"I started to read the Bible and to watch SAT-7 PARS. Gradually I felt some difference in my heart and realised that I love God. This even changed my mind on emigrating. Therefore I stayed in Iran and now I am one of your viewers. Your programmes are the only source I have to build my faith."

A viewer in Tehran

"My family and I came to Christ and we are big fans and regular viewers of SAT-7. God bless you."

Man from Morocco

"I would like to thank each one who works on my favourite channel, SAT-7. You are the source of blessing to my life. I pray that the Lord bless you and use you more for His glory."

A Syrian woman

"Yesterday evening I came across you while channel surfing. I watched a couple of very nice programmes. I especially liked the movie explaining the Prophet Abraham's life. I had previously read the Bible, but I do not really understand, are you able to help me?"

Student in Turkey

"I am touched by the sermons that I’m watching every Friday. I’m not able to go to church but God has opened a door for me to attend a church service in my house every week! I never thought that one day I would see bold Algerians worshipping the Lord and not afraid to be shown on TV."

An Algerian viewer

"Finally, a Syrian programme has come to us! May God bless you and use you to the glory of His name."

A viewer of 'Just for You'

"I came across Levent Kinran’s programme on your channel. For years, there have been some issues that really bothered me, and he gave great answers to them. Is there a book that I can read? I love the Christian faith very much, but there is a lot of pressure from my family. My Dad especially doesn’t like having the Bible in the house."

A viewer in Turkey

"I would like to thank you for your marvellous efforts in serving our children. Enough to say that we leave them in front of SAT-7 KIDS with full trust of your commitment to supplement our parenting."

Parent in Egypt

"Five years ago I started seeking for the truth in different religions. I was lost, confused and wanted to reach out to God. I really needed comfort and peace. Thank God I found peace and the truth through the programmes and the songs on my favourite channel SAT-7."

A woman from Saudi Arabia

"I'm Maya, 3 and a half years old from Amman, watching your bedtime story every night and can't go to bed before listening to your stories. Mama also watching with me."

From a young child in Jordan