How We Do It

Innovative, Christ-centred programmes inspiring hope

There is nothing dull or boring about SAT-7’s programmes.  Whatever type of programmes you can think of, SAT-7 viewers can find all of these on our channels.  But every programme, whether it is a drama, a game show, a situation comedy or a documentary, presents Christian values and points to Christ.  Our range of teaching programmes and church services on all our channels bring life and light to many in the region who are seeking truth or needing encouragement and help in their Christian walk.

Culturally sensitive

Our programmes are politically and culturally sensitive because 80% are made in the region by local Christians and the rest are chosen by them specifically with their own people in mind.  They understand the culture, the language and can speak meaningfully into the circumstances of people in the region because they themselves live there and have the same experiences.  That is why we don't sell airtime to other ministries so we can keep control of everything that goes on our channels and make sure of the quality and cultural relevance.

We are careful that none of our programmes ever attack another faith but rather we always seek to present the positive truth of Christianity.

A strategic ministry

SAT-7 uses two mainstream satellites to broadcast the programmes.  Using two separate satellite systems means we can reach the largest number of people across the region and the footprint spreads even into Europe.  Our broadcasts cover the western end of the 10-40 window – the area of the world with the fewest number of Christians or Christian workers, making SAT-7 so necessary and strategic.

While satellite TV remains such an effective medium in the region, technology is constantly changing with new ways of reaching people with the love of Christ.  SAT-7 is always looking at the best ways to reach our audience and has developed different ways to watch the programmes.  Internet access is not currently widespread throughout the region but where people can use it we want to provide programmes through this medium.  SAT-7 makes extensive use of YouTube where viewers can watch programmes and comment on them.  All of the channels have websites which offer live streaming of programmes.  Viewers can also contact us through Facebook and other social media.

Viewer impact

Many people want to respond to our programmes.  We continue to increase the number of live broadcasts which allow viewers to phone in with their comments, requests or questions and speak directly to the presenters.  These programmes are hugely popular.  But it is also important that they can speak to someone on the telephone to talk through their own situation or ask questions in a personal, more private way.  We work with a network of centres across the world that individuals can phone to talk with someone.  We recognise the importance of this follow-up and have partners on the ground in many countries of the region to make this possible.

No viewer ever has to pay to watch SAT-7.  We offer the service completely free of charge without advertising or sponsored programming.  Christians around the world support SAT-7 financially and, by doing so, provide it as a gift to the people of the Middle East and North Africa (learn more about how SAT-7 is funded).  Without SAT-7 many would not have access to the truth and love of the Christian message.  Many believers are isolated and rely on SAT-7 for Christian teaching, discipleship and fellowship.  You can give a gift of hope to the people of the Middle East by supporting SAT-7.

Whatever we do, it is all with the aim of bringing hope in Jesus Christ to the people of the Middle East and North Africa.

Listen to interview with SAT-7 founder Dr Terry Ascott 





viewer quotes

"Through Christ, you can get well and see light instead of darkness...Thank you for these programmes. They are teaching us to be better people."

Afghan father who watches SAT-7 PARS

"How does God speak to people? Pray He will speak to me or appear to me, so I can know He is real and have peace like believers have. "

Viewer in Egypt

"I am a regular viewer of the programme 'From Me to You'. I am so blessed and my spirit gets lifted up by your prayers, songs and sharing. Thank you for today's topic. We really need to change. And may the Lord work in us more and more for His glory. "

SAT-7 ARABIC viewer in the Holy Land

"May God bless you all. We ask Jesus to extend His hand, as nothing is too difficult for Him. We pray that He would give comfort to victims’ families in Aleppo and all of Syria. And we pray that He would stop this storm."

A Syrian viewer of 'Just for You'

"SAT-7 reaches our family in this desert to give us hope where there is none. Our kids know Jesus through you and the miracles he is doing... Through this small TV screen, you reach our heart, we hear the news of Heaven and you give us relief, we feel home where we don't feel it and know we have a Big family in Christ, caring and praying and working."

A family in Saudi Arabia

"You speak about God so openly and lovingly, not like they did at home. Pray that I will find a Bible and know God."

"I am touched by the sermons that I’m watching every Friday. I’m not able to go to church but God has opened a door for me to attend a church service in my house every week! I never thought that one day I would see bold Algerians worshipping the Lord and not afraid to be shown on TV."

An Algerian viewer

"My family and I came to Christ and we are big fans and regular viewers of SAT-7. God bless you."

Man from Morocco

"I was watching the programme 'School of Christ' and Pastor Sameh Maurice was saying, 'I came for you.' I felt that these words were addressed to me personally from God. I am so touched and moved. I also want to thank you for all the programs you are airing on your channel."

A doctor in Egypt

"Your programmes provide such a wonderful opportunity for me to explain to my children what we believe as Christians in ways they understand. It really is a precious thing to have this channel."

A MOTHER IN TURKEY

"“A friend gave me a Bible, and I bought a satellite dish to watch your programmes. I gave my heart to Jesus. Pray for me to learn more about Christianity.”"

An Iranian viewer

"Finally, a Syrian programme has come to us! May God bless you and use you to the glory of His name."

A viewer of 'Just for You'

"I am a big fan a regular viewer of your wonderful channel, SAT-7 programmes."

Male viewer, Morocco

"I would like to thank you for your marvellous efforts in serving our children. Enough to say that we leave them in front of SAT-7 KIDS with full trust of your commitment to supplement our parenting."

Parent in Egypt

"Although I am not a Christian, because of you I am becoming closer to God."

Viewer in Kuwait

"Five years ago I started seeking for the truth in different religions. I was lost, confused and wanted to reach out to God. I really needed comfort and peace. Thank God I found peace and the truth through the programmes and the songs on my favourite channel SAT-7."

A woman from Saudi Arabia

"I'm Maya, 3 and a half years old from Amman, watching your bedtime story every night and can't go to bed before listening to your stories. Mama also watching with me."

From a young child in Jordan