SAT-7 CEO and founder Dr Terence Ascott will be a key speaker at the 2013 conference of the Fellowship of European Broadcasters (FEB) this week as delegates from across the continent consider the challenge “Changing Media – Unchanging Message”.
Dr Ascott will explain how SAT-7’s commitment to stay at the forefront of media developments is proving vital in serving audiences who are themselves experiencing unprecedented changes in their lives and societies.
Since its inception in 1996 SAT-7’s satellite TV channels in the Middle East and North Africa have seen growth to an audience of over 15 million viewers. Most recently, it has also seen rapid expansion through new media channels such as online webcasting, SAT-7 YouTube channels and applications that enable viewing on mobile phones. Well over 600,000 clips and programmes are downloaded from its Arabic language YouTube page alone every month.
Dr Ascott says, “While television is a useful and entertaining media in the West, it can actually be an agent for changing lives and political regimes in the Middle East. And newer social media can help mobilise millions.
“I hope to share with delegates how SAT-7’s different television channels are helping minority Christian communities in the region in their work and witness for Him in the chaotic and violent wake of the so-called Arab Spring.”
The 2013 FEB Conference is being held in the UK this year for the first time. The event draws together Christians in broadcasting and communications across Europe and takes place from 21-24 November 2013 at the Hilton hotel, London Stansted .